Multi Touch & Integrated Marketing

Your Rivals reveal 5 reasons they use B2B Telemarketing

According to research by the DMA, 17% of marketers are not using telemarketing. You may be one of them. But have you ever wondered why almost 90% of your competitors use the phone in marketing programs? So here’s the top 5 reasons your rivals use B2B Telemarketing: 1. To collect consent (opt-in) for further marketing Currently just 19% of your rivals ...

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Why Internet Marketing Companies Are Important

Increase your marketing success with integrated marketing services.

You rely on your Internet marketing to reach your target audience, making it one of the most important aspects of your entire marketing campaign. Because of the importance of this task, you don’t want just anyone to handle your integrated marketing services. Instead, you need to turn to experienced telemarketing services to help you make the most of your efforts to avoid ...

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Big Marketing for Small Businesses

Find out how to implement integrated marketing into your business.

There are many benefits of owning a small business. You’re free to set your own hours, make your own rules and change your business model as you see fit. In return for this flexibility, small business owners often must make compromises. You probably lack the wealth of resources larger companies have, and your marketing efforts may suffer as a result. ...

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Get Stakeholder Support

Content marketing is not a short-term affair; it’s a long-term commitment that requires continual collaboration and engagement to succeed. This means you’ll most likely need to sell the idea to the executive team, as well as other key people or departments within your organization. According to Ardath Albee of Marketing Interactions, “You need executive backing to fund and source a ...

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Requirement of Survey Services

Grindstone’s proprietary CRM helps you to track the progress and success of your campaign. Grindstone’s survey services main objectives are to analyze passed trends, customer behaviors and predict the future in business. Market research both in B2C or B2B context is a powerful tool that will permit you to direct your business and take the right decision. You can examine ...

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Market Research and Database Updating

Grindstone believes that every successful marketing initiative starts with a high quality and precise database. Grindstone generates custom data capture points in system specific to your needs and maximizes your marketing and sales efforts.We can quickly update and streamline your database for most favorable market penetration. We standardize your data so that tracking and updates are simplified. Old names and ...

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Market Research and the Study of Consumer Behavior

Market research is the process of systematic collection of data and knowledge that helps in developing a market insight pertaining to a particular industry at any given time. Telemarketing business research also helps in identifying market trends and establishing service needs within a particular industry, it therefore plays a key role in gaining an advantage over the market competition. Market ...

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Is Marketing a Part of Sales, or is Sales a Part of Marketing?

As a small business owner, you do not have the luxury of hiring specialists for each and every business-related task you have. Because of this, many departments handle multiple roles within a company. And more often than not, marketing and sales get lumped together. This got us thinking; is marketing a part of sales, or is sales a part of ...

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