Benefits of Telemarketing for Small Businesses

Are you trying to grow your small business, but you just do not know how to get started? Have you considered telemarketing? It is one of the best ways to promote your business and increase revenue.

First off, forget what you think you know about telemarketing, which is the fastest growing industry in the world today. This article helps to explain the benefits of this often controversial industry.

There are two types of telemarketing – inbound and outbound.  Inbound telemarketing refers to the manner in which a company accepts calls from consumers. This form has several advantages including higher volume of sales, greater profits, increased lead generation, reduced costs per sale, increased number of qualified telemarketing leads, increased number of appointments, increased customer base, higher number of closed sales, and maximum phone productivity. Inbound telemarketing is cheap and easy – often being outsourced to a third party.

Also inexpensive and easy is outbound telemarketing.  Outbound telemarketing allows businesses to make sales calls, to upgrade mail orders, do prospecting, or speed up cash flow to the corporation through accounts receivable collection efforts. Outbound can also be used to build retail traffic, get appointments for sales reps, and even re-sell customers who have cancelled their order.

Telemarketing is the future. So jump on board today and grow your small business.

If you have any questions about how telemarketing can help you, contact the Grindstone Business Development Group by calling 1-888-724-7463 or click here today!

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