Let’s face it; technology has forever changed the sales process. Today’s consumer is more educated than ever. Because of this, the salesperson, in the traditional sense, is becoming extinct.
By the time you first meet with the client, they have already used the Internet to research you, your company, your competitors, your product, and anything else they may have wanted to know. Consumers no longer need salespeople to tell them about products, delivery dates, etc. All of that information is just a click away.
So the sales process has evolved.
Often times now the first interaction a salesperson has with a client is a negotiation. So what does this mean for today’s salesman or saleswoman? It means adapt or become obsolete.
Sales is no longer about selling things. Sales is about providing a solution to a problem and helping people improve their current condition. It’s about building a relationship. The role of the salesman is to help the customer through each step in the process until you determine if your solution is a fit with the customer. At the end of day, if you fail to sale it means that you failed to find a suitable solution for your client.
The key to being successful in this environment is to have a highly trained sales staff at your disposal, leaving you with two options: hire a dedicated sales team and spend money to train them or outsource your sales to a professional business development firm.
This is where a company like Grindstone comes in.
Grindstone is a full service, outsourced Business Development Company providing professional sales support and complete sales outsourcing solutions to Domestic and International clients alike. Grindstone specializes in Business to Business (B2B) programs including direct telesales, lead generation, database updating, customer retention, and appointment setting services. Grindstone recruits, manages, and maintains top level talent through a superior management infrastructure. Consistent communication, feedback, and strategy refinement are a core trait. Grindstone is an extension of each client’s business and operates at the highest levels of professionalism. Every client program starts with the goal of establishing a long term ongoing partnership.
If you have any questions, contact Grindstone Business Development by calling 1-888-724-7463 or click here today!
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